Three words - 'Swarg Lok, Dharti Lok and Paatal Lok' - have become a regular reference these days. Ever since Amazon Prime Video announced the series, these words have been used widely, not only by people, but also brands to connect with the audience,
01/13
Who knew the three worlds- Heaven, Earth and Underworld would become the next big and trending marketing thing across? Well, leading brands and meme-zars definitely work in sync where Amazon Prime Video’s Paatal Lok has become the new ‘IT’ thing which is inspiring campaigns and narratives, owing to the massive success it is enjoying.
From food and beverage company- Swiggy, Mojo Pizza, PayTM, dating app Tinder to global ice cream brand Baskin Robbins India and contraceptives brand namely Durex and Manforce- looks like the whole brands circuit is rushing to bring their own synonymous pop-culture brand-take.
02/13
Even Mumbai Police knows to use pop-culture warnings and notices to the public took to their handle and shared a ‘stay at home’ poster.
03/13
Baskin Robbins
04/13
Festory
05/13
Mobikwik
06/13
Tinder
07/13
Travelxp
08/13
Mojo Pizza
09/13
Durex
10/13
Barney's
11/13
Fab Hotels
12/13
Blu
13/13
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